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Fieldstone Alliance Nonprofit Guide to Crafting Effective Mission and Vision Statements
Binding Information: Softcover Product Code: 06927X ISBN: 978-0-940069-27-5 Publisher: Fieldstone Alliance Pages: 88 Size: 7.5" X 9.25" X .25" Price: $19.95 Bring focus and direction to your work Too often, if you ask four people in a nonprofit what their organization's mission is, you'll get four different answers. Organizations without clearly defined and agreed-to mission and vision statements frequently find themselves adrift at sea, in real financial trouble, and unable to make an ongoing, positive impact on the community. But an effective mission and vision statement can help an organization unify services and create a consistent approach to new program development. Crafting Effective Mission and Vision Statements will help your organization develop (or revise) mission and vision statements that bring focus and direction to your work. With orderly, easy-to-follow steps, this engaging guide shows you how to:
This useful guide also includes:
Use this guide to create mission and vision statements that help your organization stay focused and keep it moving toward a positive future. Quotes: What others are saying about Crafting Effective Mission & Vision Statements... “Finally, a book that makes a clear distinction between mission and vision-and in a way that makes sense! Most definitely a valuable resource.” —Karen Simmons, Director, NMDCLaSalle University, Philadelphia, PA “A practical, step-by-step guide. Nonprofits will welcome its straightforward guidance as they define who they are and what they hope to contribute.” —Pixie Martin, Consultant: Communications & Training, Minneapolis, MN “Allows organizations the option of creating an effective foundation without the need for external consulting assistance. Demystifies the mission and vision making process and puts it in the hands of the organization.” —Pat Peterson, Senior Consultant, Peterson Consulting, Inc, Northfield, MN “Concise, practical and well organized. The workbook format is excellent.” —Lawrence J. Sommer, Director and State Historic Preservation Officer, Nebraska State Historical Society, Lincoln, NE Table Of Contents: Introduction: Why Mission and Vision Statements Are So Important: Opportunities Lost...and Gained How to Use This Guide Part I Understanding and Using Mission and Vision Statements How Mission and Vision Work Together Using Mission and Vision Statements Part II Developing the Mission Statement Step 1: Select the Mission Statement Writing Team Step 2: Clarify Core Values Step 3: Review the Organization’s Underlying Strategies Step 4: Evaluate the Current Mission Statement Step 5: Draft the Mission Statement Step 6: Circulate the Mission Statement for Review and Modify It Step 7: Adopt the Mission Statement Part III Developing the Vision Statement Step 1: Select the Vision Statement Writing Team Step 2: Generate Alternative Visions Option A: Critical Issues Approach Option B: News Stories Option C: Metaphors and Pictures Option D: Stakeholders Approach Step 3: Identify Common Themes Step 4: Draft the Vision Statement Step 5: Circulate the Vision Statement for Review and Modify It Step 6: Adopt the Vision Statement The Leadership Benefits of Crafting Mission and Vision Statements Appendix A Resources Appendix B Worksheets
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